2 Spelling, 3 Grammatical, 4 Contextual checks- Proofreading your Content

Proofreading's important, not because it makes your content look good and because it checks some points on the compliance sheets. It's important because the audience that you're serving puts their deep trust in your cognitive abilities while visiting your content. Don't consider proofreading as a task, it's fun... Know how can you make it so.

Kaun Bola… (Who Said) Email Marketing’s an Occupational Hazard?

Making a Sale on the screen itself is what Email Marketing is known for in countries like USA, Canada, Australia, Belgium, France etc. So while we're busy demeaning the true potential of this Digital Marketing Jewel, there are some cold facts that one should know before diluting one's email campaign to a mere newsletter convention.